The expansion represents a significant milestone for CANAL+, Samsung Electronics, and MultiChoice Group as they continue to strengthen their digital entertainment ecosystem across the continent.
The initiative builds on an existing partnership that has already been rolled out across more than 40 markets in Europe, French-speaking Africa, and Asia.
Beginning June 1, 2026, consumers purchasing eligible Samsung Smart TVs in countries including Nigeria, South Africa, Kenya, Angola, Tanzania, Uganda, Zambia, and Zimbabwe will find the DStv Stream app already installed on their devices.
This development eliminates the need for manual downloads and simplifies the streaming experience for users.
Through the integration, subscribers will gain seamless access to a wide range of content available on DStv Stream.
This includes live coverage of the FIFA World Cup 2026™, English Premier League matches, domestic and international rugby competitions, as well as a broad selection of local and international movies, television shows, and other entertainment programming.
The application will be prominently accessible from the home screen of Samsung Smart TVs, enabling faster navigation and improving content discoverability.
Industry observers view the move as part of a broader strategy to accelerate streaming adoption across Africa, where connected television usage continues to rise.
According to CANCANAL+ and Samsung have strengthened their collaboration in Africa with the launch of pre-installed DStv Stream applications on Samsung Smart TVs, making premium sports and entertainment content more accessible to millions of viewers across 18 countries.
AL+ and MultiChoice Group leadership, the partnership highlights the benefits emerging from the combination of the two media giants and their efforts to expand digital services across key African markets.
David Mignot, CEO of CANAL+ Africa and CEO of MultiChoice Group, described the expansion as an important step in strengthening the accessibility of content across the continent.
“We are delighted to extend our longstanding partnership with Samsung across new English and Portuguese-speaking African countries. It marks a significant milestone in the synergies created by the combination of CANAL+ and MultiChoice Group,” Mignot said.
He added that viewing habits are rapidly evolving across Africa and that making content more accessible on connected devices remains a priority.
“As viewing habits continue to evolve rapidly across the continent, strengthening the accessibility and discoverability of our content offer on connected devices is key.
By expanding the availability of our applications on Samsung Smart TVs across key African markets, we are making it even easier for millions of MultiChoice Group’s subscribers to seamlessly access the content that define the uniqueness of CANAL+ and MultiChoice Group experience,” he stated.
The latest agreement reinforces the growing importance of smart television platforms in Africa’s entertainment sector.
As more consumers shift toward internet-based viewing, media companies are increasingly investing in technologies that simplify access to premium content while enhancing user experience.
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For Samsung, the partnership strengthens its position in Africa’s competitive Smart TV market by offering customers direct access to one of the continent’s largest entertainment platforms.
For CANAL+ and MultiChoice Group, it creates additional opportunities to expand subscriber engagement and increase the reach of their streaming services.
With demand for digital entertainment continuing to grow, the expanded CANAL+ and Samsung partnership is expected to play a key role in shaping the future of streaming and connected television experiences across Africa.
