How Young Nigerians Are Turning Digital Skills into Income Through GATEWAY
Young Nigerians are increasingly exploring digital skills as a way to earn money, work remotely and access opportunities beyond traditional employment. Through the GATEWAY programme, supported by the Mastercard Foundation and CcHUB, participants are learning how to turn their abilities into paid projects.
For Lawal Yunusa, a graduate of the programme, the experience helped him earn $1,200 from a single gig. He said the initiative taught him how to turn his skills, ideas and knowledge into opportunities that create real value.
His experience highlights a challenge many young Nigerians face: learning a skill is one thing, but finding clients and earning a sustainable income from it is another.
Why Having a Digital Skill Is Not Always Enough
Many young people spend months learning graphic design, video editing, digital marketing or website development. They may become good at their chosen skill, yet struggle to find customers willing to pay for their work.
For example, a young graphic designer may know how to create flyers, logos and social media content. However, questions about pricing, finding clients and building a professional portfolio can make it difficult to turn that knowledge into income.
Limited access to laptops, reliable internet and electricity can create further obstacles. Without the right tools, guidance and professional networks, talented young people may struggle to compete for paid opportunities.
The experience of Nigerian designer Ela, who was featured by Zikoko, illustrates the potential of freelance work. According to the report, she earned $600 from freelance projects in 2021. After returning to design in 2023 with a stronger portfolio, she attracted clients, including one who paid $2,000 for a website and brand redesign.
These examples show that technical ability is important, but so are presentation, client communication, pricing and business skills.
How the Gig Economy Creates Opportunities for Nigerians
Traditional employment often involves obtaining qualifications, preparing a CV and applying for permanent positions. However, freelancing offers another route for people with marketable skills.
The gig economy allows individuals to earn through short-term contracts, freelance assignments and project-based work. A skilled professional could manage social media accounts for a business, design websites for clients or edit videos for content creators.
According to figures cited by the American Planning Association, the global gig economy was valued at approximately $556.7 billion in 2024 and is projected to reach $1.85 trillion by 2032.
A 2018 study by Korn Ferry also projected that more than 85 million workers could be missing from the global workforce by 2030 because of skills shortages.
These projections highlight the importance of developing skills that businesses need. Digital marketing, graphic design, UI/UX design, and video production and editing can provide different entry points into the freelance market.
However, learning a skill is only the beginning. Freelancers must demonstrate their abilities, communicate professionally, meet deadlines and build a reputation with clients.
A portfolio is a practical starting point. Beginners can create sample projects to showcase their abilities, provided they clearly identify them as practice work. They can then approach potential clients, explain the services they offer and learn how to price and deliver projects professionally.
How GATEWAY Is Helping Young Nigerians Earn From Digital Skills
The GATEWAY programme, an initiative of the Mastercard Foundation in partnership with CcHUB, is designed for young Nigerians aged 18 to 35 who already have digital skills but need support turning them into income.
The programme focuses on four areas:
- Digital marketing
- Graphic design
- UI/UX design
- Video production and editing
It helps participants improve their portfolios, prepare for professional assignments and pursue local and international gig opportunities.
According to the source report, GATEWAY operates across 10 states and the Federal Capital Territory: Lagos, Ogun, Oyo, Kaduna, Kano, Abuja, Delta, Edo, Rivers and Enugu. It also has 20 hubs equipped with computers, internet access, workspaces and electricity.
The initiative prioritises women, persons with disabilities and displaced young people, who may face additional barriers to accessing training, equipment and professional networks.
Participants can also access financial services, including insurance, pensions, credit options and cross-border payments. The programme is free for eligible participants.
Martina Emmanuel Turns Her Interest in UI/UX Design Into Income
Martina Emmanuel, a wife and mother who previously taught at a private school, found a new career path through GATEWAY after pursuing her long-standing interest in UI/UX design.
“UI/UX has always been my thing,” she said.
Through the programme, Martina learnt how to position her skills for paid projects and understand their market value. She also explained that remote work allows her to take on projects from home while organising her day around family responsibilities.
She said completing the programme changed how she viewed her work, encouraging her to treat UI/UX design more like a business.
“Since completing the GATEWAY program, I’ve started to see UI/UX design more like a business,” she said. “I’ve been privileged to work on certain projects, and I know how much I charged and how much I was paid for those projects.”
Her experience highlights how professional guidance can help skilled individuals approach freelancing with a clearer understanding of pricing, client relationships and income.
Who Can Benefit From the GATEWAY Programme?
GATEWAY is aimed at young Nigerians aged 18 to 35 who already have skills in digital marketing, graphic design, UI/UX design or video production and editing.
Rather than requiring participants to start from scratch, the programme focuses on helping them present their abilities professionally and connect with potential paid opportunities.
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For many aspiring freelancers, access to computers, internet services, electricity and suitable workspaces can make a significant difference. The programme’s hubs are intended to help address some of these practical challenges.
Still, building a sustainable freelance career takes time, practice and persistence. Participation does not automatically guarantee a job or a particular income, but the support can help eligible young people take practical steps towards paid work.
How to Explore the GATEWAY Programme
Young Nigerians interested in turning their digital skills into income can visit gateway.cchub.africa to explore the programme, check eligibility requirements and register.
The experiences of Lawal Yunusa and Martina Emmanuel illustrate how digital skills can become income-generating opportunities when combined with professional guidance and access to resources.
For young people who already have marketable skills, the next step may not be learning everything again. It may be building a strong portfolio, understanding the needs of clients and finding the right opportunities to put those skills to work.



